TikTok Shop services & pricing
Shop setup, listing quality, GMV Max and creator collaborations — run by people who follow the platform rather than last year’s playbook. Fixed-scope projects and managed retainers.
Shop Setup & Category Authorisation
Registered, verified and approved for the categories you actually sell in.
- Registration & document pack
- Category authorisation applications
- Compliance evidence assembled
Starting from
$449
Product Listings
Products built to reach TikTok’s “Good” listing quality tier, not just published.
- Three levels to choose from
- Five or more images per product
- Category attributes completed
Starting from
$29/ listing
Minimum order $250 / £200
Listing Quality Optimisation
TikTok grades every listing Poor, Fair or Good — and distributes accordingly.
- Quality tier measured before and after
- Missing attributes completed
- Image count and spec corrected
Starting from
$79/ listing
Minimum order $250 / £200
GMV Max Advertising
The only campaign type TikTok Shop still runs — managed properly.
- Product & LIVE GMV Max
- Creative supply and rotation
- ROAS targets set against margin
Starting from
$549/ mo
Affiliate & Creator Collaborations
Target and Open collaborations, creator vetting and sample control.
- Creator sourcing & vetting
- Commission structure set
- Sample programme managed
Starting from
$649/ mo
LIVE Selling Operations
Scheduled LIVE sessions run end-to-end, with the ads to match.
- Session planning & scripting
- Studio and host coordination
- LIVE GMV Max alongside
Starting from
$599/ mo
Account Health Remediation
The rating replaced violation points in 2026 — and it no longer resets.
- Current standing assessed
- Appeals prepared & filed
- Recovery plan to rebuild score
Starting from
Quote
Fulfilment Setup
Fulfilled by TikTok, TikTok Shipping or your own — modelled before you commit.
- Options modelled on your numbers
- FBT application & first shipment
- Shipping templates configured
Starting from
$349
Order & Returns Support
Despatch, tracking and returns kept inside TikTok’s fulfilment metrics.
- Orders processed to SLA
- Tracking uploaded on time
- Returns and disputes handled
Starting from
$299/ mo
Sell Across Europe Expansion
One European shop selling into the other live European markets.
- Market suitability reviewed
- Listings localised properly
- Logistics and returns configured
Starting from
$299/ market
Full Shop Management
Listings, ads, creators, LIVE and orders, run end-to-end.
- Everything above, managed
- Dedicated account manager
- Monthly strategy call
Starting from
$899/ mo
No long-term contract · Retainers month-to-month · Fixed scope agreed before we start
Sound Familiar?
TikTok Shop moves faster than most sellers can keep up with.
Three things changed recently enough that most shops are still working to the old rules.
Violations that no longer wash off
The Account Health Rating replaced violation points in 2026. It runs on a rolling 180-day window with no automatic reset, so problems accumulate as a balance rather than expiring quietly. Sellers who assumed the old 90-day clock still applies are the ones who get caught.
Ads managed as if targeting still existed
Product, Video and LIVE Shopping Ads were all replaced by GMV Max. There is no manual targeting or bidding left to optimise, so anyone still selling you bid management is selling something that no longer exists. What moves the number now is creative volume and catalogue quality.
Listings stuck at “Fair”
TikTok grades every listing and tells you the grade. Missing category attributes cap a product at Fair no matter how good the photography is, and Fair listings simply get less distribution than Good ones.
Inside Full Management
What full shop management covers.
Choose the retainer and all of this is handled for you — no hand-offs between freelancers, one team accountable for the account.
Listing Quality Management
Every product driven to the Good tier
Category Attribute Completion
The fields that cap a listing at Fair
Creative Supply for GMV Max
The lever that replaced bid management
Product & LIVE GMV Max
Managed against margin, not impressions
Affiliate Collaborations
Target and Open, with creators vetted
Sample Programme Control
Product out, content back, fraud caught
LIVE Session Operations
Planned, hosted and merchandised
Account Health Rating Defence
Watched continuously, not at crisis point
Fulfilment Metric Management
Despatch, tracking and delivery rates
Order & Returns Handling
Inside the four fulfilment metrics
Cross-Border Expansion
New European markets opened properly
Reporting & Margin Insight
What you kept, not what you sold
How Onboarding Works
You’ll know exactly what happens next.
No vague discovery phase. Here is the first month on TikTok Shop, step by step.
Scope & Access
We review the shop and agree the plan before touching anything.
- —Listing quality and account health audited
- —Partner Center authorisation issued to you
- —Margin and commission position agreed
- —Account manager introduced
Fix & Launch
The highest-impact work first, in the order that actually moves distribution.
- —Listings driven to the Good tier
- —Category attributes completed
- —GMV Max live with fresh creative
- —First creator collaborations opened
Manage & Scale
Continuous operation with reporting you can act on.
- —Creative refreshed on a schedule
- —Affiliate roster grown and pruned
- —Account health watched continuously
- —Monthly performance report and call
Why Vision Executors
Compare your options.
Most brands weigh up three routes before choosing. Here's the honest comparison.
| Vision Executors | In-house hire | Freelancer | |
|---|---|---|---|
| Monthly cost | From $299 | $3,500+ salary & overheads | $300–$1,500, variable |
| Time to start | Within days | 4–10 weeks to hire | Days, if available |
| Skills covered | Listings, PPC, ops, compliance, support | Usually one specialism | Usually one specialism |
| Cover when away | Full team continuity | Account pauses | Account pauses |
| Multi-marketplace | 15+ channels in-house | Rarely | Rarely |
| Commitment | Month-to-month | Employment contract | Project by project |
Proof
Results from real accounts.
Replace this section with one genuine client story — the single most persuasive block on the page.
Suggested shape: the client's category and starting position, the two or three things you changed, and the measurable outcome over a stated period — plus a quote from the client and their permission to publish.
Fit
Is this right for you?
We'd rather tell you now than three months in.
A good fit if…
- ✓You have products that demonstrate well on video
- ✓You can hold enough stock for a session or a creator to sell through
- ✓You want creator-led distribution rather than only paid traffic
- ✓You can meet despatch and tracking deadlines consistently
- ✓You are selling in, or expanding into, the live European markets
Probably not if…
- ✕Your product needs long explanation before anyone would buy it
- ✕You are unwilling to fund commission or samples for creators
- ✕You want guaranteed views — organic distribution is not something anyone can promise
- ✕Your category is prohibited on TikTok Shop, which we will check before you commit
- ✕You need a one-hour consultation rather than ongoing management
TikTok Shop FAQ
Common questions
Do you need access to my TikTok Shop account?
Yes, and TikTok has a proper mechanism for it. We are onboarded to TikTok Shop Partner Center, so you authorise us through an authorisation link rather than sharing a login. You choose which modules we can reach — products, ads, analytics — you set how long the access lasts, and you can revoke it at any time.
What happened to Video Shopping Ads?
They were retired. Product Shopping Ads, Video Shopping Ads and LIVE Shopping Ads were all replaced by GMV Max in 2025, and campaigns are now set up in Seller Center rather than Ads Manager. There is no manual targeting or bidding any more, which means the work moved to creative supply, catalogue quality and ROAS targets.
How does the Account Health Rating work?
It is a score out of 1,000, and new shops start at 200. Violations reduce it and completed orders can earn it back. The important change is the window: it rolls over 180 days with no automatic reset, so nothing simply expires the way violation points used to. Crossing the lower thresholds costs you new listings, campaign enrolment and Shop Tab visibility before it costs you the account.
Is ad spend included in your fee?
No. GMV Max spend is paid directly to TikTok from your account. Our fee covers managing it.
Do I need to appear on camera?
No. Plenty of shops run entirely on creator content and affiliate collaborations. If you do want LIVE selling, we can arrange a host rather than putting you in front of the camera.
How long does category approval take?
It depends on the category. Some are open, some are restricted and need documentation or test reports on the listing, and some are invite-only. We will tell you which of the three you are in before you commit to anything.
Can you handle affiliate samples?
Yes. Sample logistics, creator vetting and chasing content that was promised but never posted are all part of the affiliate retainer — that admin is usually what makes shops give up on the channel.
Am I tied into a contract?
No. Retainers run month-to-month and can be cancelled with 30 days notice.
Tell us what you need.
Send us your catalogue and what you're trying to fix. We'll come back with a clear scope and a fixed price — no drawn-out sales process.
Other channels
Selling somewhere else too?
The same team manages every major marketplace, storefront and B2B channel.